Privacy Policy

1. Introduction

SeniorPop ("we," "us," or "our") operates the website seniorpop.com (the "Service"). This Privacy Policy informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data.

We are committed to protecting the privacy of our users, especially our senior community. We will never sell your personal information to third parties.

2. Information We Collect

Information You Provide

• Benefit Checker: ZIP code, age range, Medicare coverage status, and benefit interests. This information is used to match you with relevant Medicare plans.
• Newsletter: Email address, used solely to send you Medicare-related updates and resources.
• Contact Information: Name, email, and phone number if you request a callback from a licensed Medicare advisor.

Information Collected Automatically

• Usage Data: Pages visited, time spent on pages, clicks, and referral sources.
• Device Information: Browser type, operating system, device type, and screen resolution.
• Cookies: We use essential cookies for site functionality and analytics cookies to understand how visitors use our site.

3. How We Use Your Information

• To provide and maintain the Service, including our Benefit Checker tool
• To connect you with licensed Medicare advisors when you request assistance
• To send you newsletters and Medicare-related updates (only with your consent)
• To analyze usage patterns and improve our website and content
• To detect, prevent, and address technical issues
• To comply with legal obligations

4. Information Sharing

We do not sell your personal information. We may share your information only in the following circumstances:

• Licensed Medicare Advisors: When you request to speak with a Medicare specialist, we share your contact information and benefit interests with licensed insurance agents who can assist you.
• Service Providers: We use third-party services for website hosting, analytics, and email delivery. These providers are contractually obligated to protect your data.
• Legal Requirements: We may disclose information if required by law, court order, or governmental regulation.

5. Phone Number Collection & TCPA Disclosures

When you provide your phone number through our Benefit Checker or any other form on our website and check the consent checkbox, you expressly consent to the following:

• Telephone Calls: You consent to receive telephone calls from SeniorPop and our network of licensed insurance agents, including calls made using an automatic telephone dialing system (ATDS) or prerecorded/artificial voice messages, at the phone number you provide.
• SMS/Text Messages: You consent to receive recurring automated SMS/text messages from SeniorPop at the phone number you provide. Standard message and data rates may apply.
• Purpose: These calls and texts are for the purpose of connecting you with licensed Medicare advisors who can provide information about Medicare plans and benefits available in your area.
• Not a Condition of Purchase: Your consent to receive these calls and texts is not required as a condition of purchasing any goods or services.
• Revocation: You may revoke your consent at any time by replying STOP to any text message, calling (800) 555-0199, or emailing Jackie@seniorpop.com. We honor opt-out requests received through any reasonable method, in compliance with FCC regulations effective April 2025.

6. SMS/Text Message Program

If you opt in to our SMS program, the following applies:

• Message Frequency: Message frequency varies.
• Message & Data Rates: Standard message and data rates may apply, as determined by your mobile carrier.
• Opt-Out: Reply STOP to any message at any time to stop receiving messages. You will receive a confirmation message.
• Help: Reply HELP to any message for assistance, or contact us at (800) 555-0199 or Jackie@seniorpop.com.
• Sharing: Text messaging originator opt-in data and consent are used by SeniorPop only and will not be shared with any third parties (including licensed insurance agents and marketing partners). We do not sell your phone number to anyone.
• Record Retention: We retain records of your consent (including timestamp, IP address, and the form you submitted) for a minimum of five (5) years to comply with TCPA requirements.

All above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

For full details, please review our SMS/Text Message Terms.

7. Data Security

We implement industry-standard security measures to protect your personal information, including encrypted data transmission (SSL/TLS), secure data storage, and regular security assessments. However, no method of transmission over the Internet is 100% secure.

8. Your Rights

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Opt out of marketing communications at any time
• Disable cookies through your browser settings

To exercise any of these rights, contact us at privacy@seniorpop.com or call (800) 555-0199.

9. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act, including the right to know what personal information is collected, the right to delete your information, and the right to opt out of the sale of your data. As stated above, we do not sell personal information.

10. Children's Privacy

Our Service is intended for adults aged 60 and older. We do not knowingly collect personal information from anyone under the age of 18.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last Updated" date.

12. Contact Us

If you have questions about this Privacy Policy, please contact us:

• Email: privacy@seniorpop.com
• Phone: (800) 555-0199
• Mail: SeniorPop, 6543 S Las Vegas Blvd, Las Vegas, NV 89119